Brave Duck + Robots
Deliverables:
[ 1 ] Brand Repositioning
[ 2 ] Logo Design
[ 3 ] Visual Identity
[ 4 ] Social Assets
[ 5 ] Logo Animation
Industry:
Interactive Media
Brave Duck and Robots is an experience design studio dedicated to breaking through the noise. Here, creativity, strategy, production, and technology collide to create immersive, memorable worlds.
They craft experiences that captivate, unite, and resonate long after they're over. For brands, this means creating powerful, memorable connections. For audiences, it transforms everyday interactions into meaningful, shareable moments.
Brief
Tasked with the rebrand and after the change of brand name, the goal was to create a fresh visual identity and dynamic design system that captured brand story of Brave Duck and Robots' creative essence, reinforced their market presence, and clearly communicated their core offerings.
Result
The resulting brand identity embraces bold, expressive typography, vibrant and adaptable colors, and distinctive character elements. This cohesive and flexible design system ensures consistency across all touchpoints while allowing creative expression and adaptability. The rebrand effectively modernizes Brave Duck and Robots' visual presence, positioning them strongly as industry leaders in creative storytelling and digital innovation.
"Working with Alex has been a real pleasure. He brings not only craft and precision to the work, but also a real creative push and a deep understanding of what we’re trying to express. He gets us, and that shows in every pixel of this rebranding."
Manu Madeddu
Strategy / Innovation
